Tonight I want to share with you all a little about a company with a unique history and a technologically advanced product! It all started when Mario Moretti Polegato was taking a walk during a business trip with his family and was very irritated with his warm, sweaty feet. He decided to poke holes into his rubber-soled shoes in order to let air in. Polegato brought his idea into the workshop of a small shoe company owned by his family and created the first ever “breathable shoe”. Geox was founded in the 90’s and has become a company known throughout the world. Geox shoes have perforated rubber soles with a micro-porous membrane that allows moisture and heat to escape the shoe, but keeps water out. If you are someone who is bothered by your feet overheating you should most defiantly consider Geox. They have shoes for both men and women ranging from stylish to casual. Check out E.G.Geller’s selection HERE!